When you own a business and start creating your brand, you may have jumped right into your logo... but the first thing you should do is develop your brand strategy. Owner and Creative Director of Branch Creative Co., Melissa Heckel, teaches us about this concept (which is what people say about you when you're not in the room - WOW!) and how it can help your business get clarity, attract your dream clients, make more money and ultimately be more successful!
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Download Melissa's Elements of a Brand Strategy worksheet here!